Monday, August 11, 2014

The summary of the “Experts” Of Business planning

The first blog that I was ran to read when I fnally found the topic,”10 Top Business Plan Mistakes.” By Andrew Clarke the CEO of Ground Floor Partners the company is a consulting firm that helps early stage, smaill and middle-market business growth through design and execution of sound business strategies. This blog was very informative to me because it reinforced the critic of going over your work. You would want to have all your paperwork right the first time so that there is a complete understaning to your investors that you are about your business and would like to be respected through my work not just for the business itself. The part of the blog that realy caught my attention was,”#5. The plan is too detailed.” He spoke on not being too vagued in the earlier numbers before. I felt he was quoting to me in general because we know that the investor needs to know our ideas but a straight 92 page paper will not be good for humorist reading. He made a formula that has three steps to execute this area of a good business plan. He stated this, “plan into three parts: a two- to three-page executive summary, a 10- to 20-page business plan and an appendex that includes as many pages as needed to make it clear that you know what you’re doing. This way, anyone reading the plan can get the amount of detail he or she wants.” Andrew Clark, Starting a Business (2011) retrieved 8/2/14 from http://www.entrepreneur.com/article/81188.

The way that most of us think is that the investor doesn’t want to be to informed because you don’t want to bore them. This states that you can not be too clear to get what you want them to read out of your business plan. Just like in the blog on tips that are posted on their blog spot www.angleinvestorfunding.com where they state that, “You should create a business plan that emphasizes your sustainable competitive advantage.” This is for them to know that the entry way into the industry that you are trying to get into. The way that the investor feels comfortable enough to know okay this is how we can break into the industry and start to make the money for more capitol to keep the business moving. Retrived 8/9/14 fron

 I agree with these concepts because of everyone wants to tell you, “aint nobody going to give you money off of an idea.” The thing people fail to understand that is their job. Our job as enterpenuers is to put the dream out there shoing the concepts and the budgets that can show a profit for the idea.  We have to do the work of research and emplymenting what work or have worked in the past. If the cart aint broke then don’t fix it you have to add to it to make it better but with your own formula to show gain. These Blogs give me more knowledge how to deal with these organizations and how to be the better business man now that I know the people and how they want their business plans to be for easy reading.

I just looked at a feature on wsj.com youtube page where they ere doing a segment on 50 Cents and SMS Headphones this was a wake up call because they also talked about new products and plans for better headphones and other ventures that they will be putting out. They spoke on how he does all of this new product line and do acting, music, and other ventures and he said, “good business venture teams.” This is why I found this blog article that  asks, “Should start-up Founders Forget About Business Plans?” With this blog it hit close to home how the operation of wanting to get in the marketing software field is very locrative being that Hubspot landed a $16 million dollar deal. This is before it was even put up to market for any investors.

Brian Halligan the Hubspot Chief Executive and founder said, “there are three documents that start-ups need when raising venture capital for the time. A PowerPoint presentation that is ten slides long, a one-page executive summary, and a “fictitious” pro forma income statement. This is better than a business plan because not one venture group asked him for a business plan.” I always though this way but there are so many firms that still believe in this form of getting to know the plans for the company that they might want to invest into. Retrived 8/9/14 from

I feel that this is not absolutely true but if you can get the meeting with a good investment group then it would be better this way instead of setting in front of someone hopeing to read all the pages for the business plan that may be very long in length. The investors that I have seen only skim through the business plan and when they get to the numbers they tend to ask questions about the executive summary so that they can put together what the numbers are for and what exactly you are going to do if you get their investment. I know that the world of business is changing but if getting the funding you need is needed to be that simple than the future should be very good for me because I have been in the business of writing business plans for a long time now and to get one finally approved this could be the starting of a new and geood career for me in general.

In all nature I am considering using the first two for school purposes but for ral life I would use the secondary wave of putting together the PowerPoint slides and a true Pro forma of an income statement and answer questions to the investors. These three blogs were what I needed to know and I feel the last blog was ment for more real time use but it all depends on the Investment company and how they like their formats of business plans. With all honesty though I would love to use the steps  of Brian Halligan the Hubspot Chief Executive and founder.


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